Portfolio Company of Management Capital Holding: B+B Media Company Industry: |
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| Professional publishing products and service for textile retailers and fashion designers |
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| Profile: |
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| B+B Media Company publishes since 1946 the B2B magazine TM TEXTILMITTEILUNGEN and the international B2B books FASHION TRENDS STYLING, FASHION TRENDS FORECAST, FASHION TRENDS ACCESSORIES und FASHION TRENDS SPORTSWEAR |
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| Location: |
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| Dusseldorf (Germany) |
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| Strategy: |
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| - | Implement direct sales organization for Fashion Trend Books |
| - | Introduce new and innovative products (e.g. re-Launch of lingerie magazine, menswear trend book, travel guide for fashion community) |
| - | Develop online services for fashion and trends for creative directors/purchase managers and retailers |
| - | Implement buy-and build strategy for strengthening market positioning |